Since blogging became a big thing on the internet, webmasters and bloggers keep striving to look for better keywords targeting.
Almost all the bloggers specialized on marketing or SEO have invested in keywords. I have done it before…
I love to learn about keywords. But I’m really focused on generating solutions on my content than keywords based.
Here is the key; it does not mean that you cannot generate great content if you’re targeting keywords.
Of course you can. In fact, you can tap on the minds to capture what your audience wants.
If you are familiar with targeting keywords, you would probably understand that one or two word keywords are not for beginners. The big players have already used them, meaning, they have been using them since long time ago and you won’t be able to beat them.
You will need to try, whether you understand better about keywords targeting and try to get the best while pursuing your passion. Just keep trying…
Let’s talk about the Long Tail Keywords.
A long tail keyword is a long-sized keyword that works as an alternative to the mainstream significant keywords and gets you a small but relevant amount of traffic that is more specific and convertible as compared to the generic and popular keywords.
Let’s see an example:
If you are targeting customers who are looking to buy iPhone cases in Barcelona, then your main keyword is “iPhone Cases” and in order to generate long tail keywords, you must have to be more specific in your targeting and create some long keywords.
- Buy iPhone Cases in Barcelona
- Best iPhone Cases in Barcelona
- Buy Cheap iPhone Cases in BCN
- Best Prices iPhone Cases Barcelona
I only have changed a two-word keyword “iPhone Cases” into a four word keyword.
The main idea behind a long tail keyword is because it is way easier to target and rank in the Search Engine a long tail keyword, “Buy iPhone Cases in Barcelona”, for example, as compared to “iPhone Cases”…
We will see now how you can use long tail keywords in your blogging.
The trickiest part is that what keywords to choose!
How to Boost your Blog with Long Tail Keywords
Here you have 3 solutions for bloggers who want to use long tail keywords in order to boost their blogs:
#1. Write for your Audience
The best is getting targeted audience on your blog. Ask any blogger, he would rather prefer less traffic that is targeted than a lot of traffic with no interest in the content.
One of the perks of writing long tail keywords is that you specify your content for some specific audience. Of course, this doesn’t happen with just a few articles that you publish. It will belong to your whole blogging and marketing strategy for that blog.
When you define the audience for your blog, it means you know certainly that who you are going to reach out and create content for. It gets much easier to help out the specific kind of audience on a blog because if you start writing content for multiple types of public, your blog might look like a crazy collage of unclear content.
If you’re seeking to boost your blog with long tail keywords and you have finally figured out that specifying the public audience is one hell of a work, then let me help you. Take a look at the few things that might assist you in specifying your audience:
- Choose your passion as a blog niche
- Improve your expertise
- Choose who you want to help
- Help your readers with your content
- Always repeat who is your audience
- Use Relevant Facebook groups and Twitter hashtags
#2. Develop your Content Strategy
Once you define a clear idea of your target audience, meaning, you know who are you going to write for, then comes the content strategy. In other words, WHAT TO WRITE?
That’s important too.
The main idea of using the long tail keywords is finding the right audience that might be in your niche but using a different approach.
You can find out keywords from softwares like Long Tail Pro with you can input 5 or more seed keywords at ONCE and generate thousands of keywords.
Once you decide the keyword,ensure your content strategy does follow the whole flow.
Let’s bring that keyword again, for example, “Iphone Cases”
If someone has chosen this keyword for their niche blog, this means that blog’s content strategy can be consistently posting content related to mobile phone accessories. That blogger understands that his/her audience can be the users of iphones or other phones who are looking for good cases.
#3. A Monetization Plan
I placed the money at the last because you must be thinking about it later on, after you have prepared other things that help move your blog further.
The other reason is that your first strategies will be included in this one.
Once you choose your audience, then generate a content plan for them, then comes the money part.
At the end, keywords are key for boosting your blogging.
In order to boost your blog or website with long tail keywords, an key step would be keeping your monetization factor in mind. Here you will finde the essentials of blog monetization while using the long tail:
- Choose the right public: If you’re writing to the wrong public, you are just wasting your energy and time which are super important in this game.
- Opting the products to promote: If you have chosen the wrong promotions, meaning, it might hurt your credibility. So, always try to look into this important detail.
- Use the Products Before Promoting: It’s highly important to promote the products you have personally tried before. It’s good to have an experience of the products that you’re recommending others to use in order to make money.
Once you start to take care of this factors of promoting the better products, you will certainly boost your blogging.
Remember that the long tail keyword does have a connection with your monetization.
The long tail keyword isn’t that difficult, but it’s not something you start doing it and you will succeed.
The purpose of this article was to explain and give more useful information about long tail keywords and their use in your blogging. Now that you know more about long tail keywords, you should read my article about the best keyword planner tool: Market Samurai Review 2017
What else would you do to boost your blog?